Adam Manchester
Roles and Responsibilities
As campus executive director since 2018, Adam Manchester oversees day-to-day operations at New Pond Village. He maintains a strong, hands-on approach to sales, revenue growth and leading the management team.
Industry Expertise
Adam has served the senior living industry his entire career since completing a bachelor’s degree in business management at Westfield State University in 2000. In 2017, he earned the Certified Director of Assisted Living credential from the Senior Living Certification Commission. The certification demonstrates attainment of consistent, relevant, measurable and industry-recognized standards of practice in the assisted living executive director role.
Passion for Senior Care
Adam was very close to his grandparents growing up, and he credits that, as well as his experience as captain of his college basketball team, as the inspiration for his approach to running the community.
Getting to interact with residents brings him to work every day. “Whenever possible, if I can be out of my office, my favorite part is spending time with our residents and team members, getting to know who they are and more about them,” he says. “This industry is all about connecting residents, families and associates to what’s meaningful and possible at every stage of their lives. Most people can’t leave their jobs at the end of the day smiling about the interactions they had all day and the opportunity to transform lives. I get to do that,” says Adam.
Leadership Philosophy
“There are many different levels of leadership as well as roles to be played in a cohesive team—and in taking the time to have fun and enjoy each other,” he says. “I try to incorporate that in my approach every day.”
Read more about Adam’s approach to senior living in his articles: Don’t Be Afraid of the Conversation and Breaking Stereotypes: Adam Manchester’s Insights on Senior Living Communities.
Personal Interests
Outside of work, he loves spending time with his wife Rebecca; three children, Tristen, Finley and Noa; and the family’s two dogs, Nali and Mia. He also enjoys the outdoors, golf, CrossFit and tabletop games with friends.